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5 Fundamentals of Delivering Excellence

Rachel Strella
7 min readOct 10, 2021

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We break each core value into action statements (behaviors) called “Fundamentals.” Each week, someone on the team owns a Fundamental, and they are responsible for instilling it across the organization, starting with a Sunday Fundamental kickoff email! (In case you missed it, my previous blog post on the topic explains in more detail how the program works.)

We just finished addressing the five Fundamentals related to our core value, “Commitment to Excellence.”

Below, I’ve shared some of the Sunday email insights our team members shared about those Fundamentals as they relate to striving for excellence.

Fundamental Behaviors that Demonstrate Commitment to Excellence

Fundamental #1: Practice Fanatical Attention to Detail

At a basic level, attention to detail is the detail that makes your service or client experience excellent versus good, average, or worthless.

Think about your favorite hotel experience. The company probably considered every detail from start to finish — from the outdoor landscaping to the foyer furnishings and from the soaps in your bathroom to the branded scent in your sheets. Detail and consistency are what make all brands distinct and memorable, which is…

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Rachel Strella
Rachel Strella

Written by Rachel Strella

Owner of #Strella Social Media, Writer, Entrepreneur, Social Media Manager, Social Media Strategist, and Chronic Multi-tasker! High-D Personality!

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