6 Things I Learned During My First Week on TikTok

As a camera-shy, selectively introverted business owner with hearing loss, I was less than excited to jump on the TikTok train. However, I saw the platform has tremendous marketing potential, so I decided to dive in and see what the hype is all about. Fortunately, I have a guide — #Strella TikTok expert — who is helping me navigate the waters and answering my questions. I’m only about ten days in, but I am enjoying my time on the video-sharing app.

Have you been hesitant to give TikTok a try? It may seem intimidating at first, but if I can do it, I know anyone can. Here are a few things I’ve learned so far. I hope they’ll help you as you familiarize yourself with the platform.

TikTok Tips for Beginners

1. You Can Get a Lot of Exposure in a Short Amount of Time.

Unlike other platforms, you don’t need an enormous following to get a lot of views. My first video received over 500 views even though I only had two followers. My subsequent videos performed well, too. When folks say it’s a different platform, they are correct. I’ve never seen anything quite like it.

I haven’t learned all the bells and whistles yet, but I have discovered many robust tools built into the app. For example, you can: