Member-only story

From Ordinary to Iconic: What Sets Social Media’s Biggest Stars Apart from the Rest

Rachel Strella
4 min readDec 8, 2024

--

Think about the biggest names in social media right now-the ones who dominate your feed, spark conversations, and whose names seem to be everywhere. People like Mikayla Nogueira, Nara Smith, Alix Earle, Jake Shane, and Drew Afualo. What makes these mega-creators stand out? What shared qualities have propelled them to the top?

There’s an audience for nearly every niche on social media these days, and with the right strategy, it’s not hard to build a respectable number of followers. However-and I’m going to hold your hand when I say this- you will NEVER achieve the kind of success you’re aiming for if you do the same thing as everyone else. It may sound harsh, but that’s the simple reality of social media. Sure, you can cross your T’s, dot your I’s, and check all the right boxes. But if you’re predictable, bland, or just another copy of what’s already out there, you’ll eventually get lost in the noise.

So, what can you do to set yourself apart? Consider the three key traits social media mega-stars possess. The characteristics I explain below aren’t just reserved for the super-rich and famous; they’re accessible to anyone-and they could be the key to unlocking your own social media success.

1. Memorability

--

--

Rachel Strella
Rachel Strella

Written by Rachel Strella

Owner of #Strella Social Media, Writer, Entrepreneur, Social Media Manager, Social Media Strategist, and Chronic Multi-tasker! High-D Personality!

No responses yet