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Project Management Tips to Optimize Social Media Management

Rachel Strella
3 min readApr 18, 2021

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As a left-brained thinker in a right-brained industry, I understand that ideas are meaningless without execution. The “cool” creative stuff can only come to fruition with a proper plan. Fortunately, that’s why I decided to specialize in social media management. Thoughtful, well-planned execution is what we do at #Strella Social Media!

Project Management’s Role in a Social Media Management Business

At #Strella, we always have a myriad of projects going on. Project management skills are essential for coordinating the many clients, team members, and aspects involved. There are many moving pieces in social media management:

  • Strategizing
  • Social media content creation (for organic posts and ads)
  • Graphic design
  • Video editing
  • Blog writing, editing, and posting
  • Scheduling
  • Community management and interactions monitoring
  • Audience building

It requires a solid system and fine-tuned processes to keep track of and manage everything we need to accomplish.

Four Tips for Managing Projects Effectively

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Rachel Strella
Rachel Strella

Written by Rachel Strella

Owner of #Strella Social Media, Writer, Entrepreneur, Social Media Manager, Social Media Strategist, and Chronic Multi-tasker! High-D Personality!

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